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Privacy policy

Website Privacy Policy

Effective Date: [2025-09-10]

Last Updated Date: [2025-09-10]

[Introze Co., Ltd.] (hereinafter referred to as "the Company" or "We") (Business Registration Number: [Insert Business Registration Number]), the operator of the website [Insert your website domain, e.g., lemael.co.kr] (hereinafter referred to as "this Website"), recognizes the importance of protecting the personal information of users (hereinafter referred to as "You"). In accordance with relevant laws and regulations of the Republic of Korea, including the Personal Information Protection Act (PIPA), we have established this Privacy Policy to clearly explain how we collect, use, store, protect, and process your personal information.

Please read and understand the entire contents of this policy carefully before using the services of this Website. By starting to use this Website, you are deemed to have agreed to our processing of your information in accordance with the provisions of this policy.

Chapter 1. General Provisions

  • Definition of Personal Information: "Personal Information" as referred to in this policy means information recorded in electronic or other forms that can identify a specific living individual either alone or in combination with other information (e.g., name, resident registration number, phone number, address, email address, transaction records, etc.).
  • Scope of Policy: This policy applies to all your activities on this Website, including browsing, member registration, product purchases, and inquiries.
  • Policy Changes: We may update this policy from time to time in accordance with revisions to laws and regulations or changes in our services. Any significant changes will be notified to you via an announcement on this Website, email, or other prominent methods. If you continue to use our services after the changes take effect, you will be deemed to have accepted the revised policy.

Chapter 2. Collection and Use of Personal Information

  • Purpose of Collection: We collect your personal information only for the following clear and legitimate purposes:
    • Member Management and Service Provision: For member registration, identity verification, providing personalized services, handling inquiries and complaints.
    • Contract Performance and Transaction Processing: For order confirmation, payment processing, product delivery, after-sales service (including returns and exchanges), and issuing tax invoices.
    • Marketing and Promotion (requires your separate consent): For sending new product information, promotional event notifications, coupons, conducting market research and analysis to improve services.
    • Legal Obligation Fulfillment and Dispute Resolution: For complying with relevant laws and regulations (e.g., tax, consumer protection laws), preventing illegal activities such as fraud, and resolving transaction-related disputes.
  • Items Collected: Depending on the purposes above, we may collect the following information:
    • Identification Information: Name, login ID, password.
    • Contact Information: Email address, phone number, mobile phone number, delivery address.
    • Transaction and Financial Information: Purchase records of goods/services, payment records (however, sensitive payment information such as credit card numbers is processed directly by third-party payment gateways; we typically do not directly collect or store this).
    • Device and Log Information: IP address, browser type, access date and time, data from Cookies and similar technologies (see "Cookie Policy" below for details).
    • SNS Login Information: When you log in using a third-party account such as Kakao or Naver, with your authorization, we receive basic profile information you agree to share from that platform (e.g., nickname, profile picture, unique ID).
  • Collection Methods: We collect information through the following means:
    • Information you actively provide when filling out membership registration forms, order information, or participating in surveys on the Website.
    • Automatic collection via automated technologies like Cookies when you visit the Website.
    • Receiving information necessary for service provision from legitimate third parties (e.g., logistics companies, payment service providers).

Chapter 3. Retention and Destruction of Personal Information

  • Retention Period: We retain your personal information only for the period necessary to achieve the purposes of collection. Specific retention periods are as follows:
    • Member Information: 5 years from the date of membership termination (as required by the Korean Act on Consumer Protection in Electronic Commerce, transaction records must be retained for 5 years).
    • Transaction Records (contracts, payments, delivery, returns/exchanges): 5 years from the date of transaction completion.
    • Inquiry Records: 3 years from the date of resolution.
    • Cookie Information: According to your browser settings or the period we declare (typically short-term).
  • Destruction Procedure: Once the retention period expires or the processing purpose is achieved, we will securely destroy your personal information in an irrecoverable manner. Electronic files will be permanently deleted, and paper documents will be shredded or incinerated.

Chapter 4. Entrustment and Provision of Personal Information

  • Entrusted Processing: To provide professional services, we may entrust the processing of your personal information to third parties within the necessary scope (e.g., payment processing companies, logistics and delivery companies, SMS/email delivery service providers, customer service system providers, data analysis partners). We conduct strict qualification reviews of entrusted parties and clearly stipulate their confidentiality obligations, security measures, and responsibilities through contracts to ensure their processing complies with this policy and Korean law. We will list major entrusted parties in an appendix to this policy or on a dedicated page.
  • Provision to Third Parties: In principle, we do not provide your personal information to any third party without your prior consent. Exceptions include:
    • When necessary to perform a contract with you (e.g., providing a delivery address to a logistics company).
    • When clearly required by laws and regulations.
    • When necessary to respond to an emergency to protect the life, body, or significant property interests of you or others.
    • Statistical or academic information that has been de-identified to the extent that specific individuals cannot be identified and cannot be restored.

Chapter 5. Your Rights and How to Exercise Them

As the subject of the personal information, you have the following rights and may exercise them at any time through the contact information below:

  • Right to Access and Inspect: Request to inspect the personal information we hold about you.
  • Right to Correction: Request correction of inaccurate or incomplete personal information.
  • Right to Deletion: Request deletion of your personal information under certain conditions (e.g., when the processing purpose has been achieved, information was processed illegally).
  • Right to Suspend Processing: Request temporary suspension of the processing of your personal information (e.g., when disputing the accuracy of the information).
  • Right to Withdraw Consent: Withdraw your consent to the collection and use of personal information at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
  • Method of Exercise: You may submit a rights request via email or in writing. We will respond to and process the request within 10 days of receipt. If we cannot process it promptly, we will notify you of the reason for the delay and the expected period. According to law, we may request identity verification information from you to prevent information leakage.

Chapter 6. Use of Cookies and Similar Technologies

  • Purpose of Use: We use Cookies and similar technologies to ensure the secure and efficient operation of the Website, remember your preferences, analyze visit patterns to improve Website performance, and, with your consent, for targeted advertising.
  • Management Method: You can refuse or manage Cookies through your browser settings. Please note that disabling certain Cookies may prevent some parts of the Website from functioning properly.

Chapter 7. Security Measures for Personal Information

We implement the following technical, administrative, and physical measures to protect the security of your personal information:

  • Technical Measures: Encryption of personal information transmission and storage (e.g., SSL), installation of anti-hacking/virus systems, regular security vulnerability checks.
  • Administrative Measures: Privacy protection training for employees, strict restriction of access to personal information (principle of least privilege), establishment of internal processing procedure manuals.
  • Physical Measures: Strict control of access to server rooms and file cabinets where personal information is stored.

Chapter 8. Personal Information Protection Officer

To effectively handle complaints and inquiries related to personal information protection, we have designated a Personal Information Protection Officer.

  • Name: [Woo Deo Ji-an]
  • Contact: 010-2395-8628
  • Email: [firerocks2025@nate.com]
  • Phone: [010-2395-8628] (Weekdays [Time])

If you believe your personal information rights have been infringed, you may also file a complaint or report with the Korea Internet & Security Agency (KISA), the Supreme Prosecutors' Office Cyber Crime Investigation Division, or other relevant agencies.

Chapter 9. Protection of Children's Personal Information

The services of this Website are primarily intended for adults. We do not knowingly collect personal information from children under the age of 14. If you are the legal guardian of a child and discover that we have inadvertently collected a child's information, please contact us immediately, and we will promptly delete the relevant data.

Chapter 10. Cross-Border Transfer

In principle, we will process your personal information on servers located within the Republic of Korea. If transfer overseas is necessary, such as due to the use of overseas cloud services, we will strictly comply with PIPA regulations, inform you in advance of the destination, recipient information, transfer date, method, and safeguards, and obtain your separate consent.

Contact Us

If you have any questions, comments about this Privacy Policy, or need to exercise your rights, please contact us via:

  • Company Name: [Introze Co., Ltd.]
  • Operated Brand: [Lemaël]
  • Website Address: [https://lemael.co.kr]
  • Personal Information Protection Officer Email: [firerocks2025@nate.com]
  • Customer Service Phone: [010-2395-8628]
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